Technology
This conversation is between Naganand Doraswamy, Managing Director & Founder of Ideaspring Capital and Vishal Khare, Co-Founder, Executive VP & GM Sales of Lavelle Networks. Vishal, a former Director at Citrix, has immense business management experience in networking, cloud, on-premise software, hardware & SAAS. In 2018, he joined Lavelle which offers software-defined wide-area network (SD-WAN) platforms for enterprise networks. In this episode, they discuss Lavelle's journey in enterprise sales, how should an early stage enterprise startup identify the right audience for its product, the importance of a defined sales process for a startup, the sales cycle for an Indian enterprise client, how to sell new and cutting edge enterprise technology products to more traditional enterprise clients and a whole lot more. If you liked this episode, please subscribe to the show. You can also get in touch with us on Twitter: www.twitter.com/IdeaspringCap or visit our website at www.ideaspringcap.com.