Business Networking 101: Leads vs Referrals - What's the difference?

Business Networking 101: Leads vs Referrals - What's the dif...

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There are leads clubs and there are referral networking groups.  Whats the difference between a lead and a referral? Which is better? You might hear people talking about leads, and referrals.  Is there a difference?  If so, which one is better? A lead involves only 2 people….  The person supplying the information, and the service provider receiving it.   A referral involves the customer in the conversation.  The customer gives permission to be co...
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There are leads clubs and there are referral networking groups.  Whats the difference between a lead and a referral? Which is better? You might hear people talking about leads, and referrals.  Is there a difference?  If so, which one is better? A lead involves only 2 people….  The person supplying the information, and the service provider receiving it.   A referral involves the customer in the conversation.  The customer gives permission to be co...
Read More