I first found Dr. John Gallagher and NYSSMA on Twitter a couple of years ago. They linked to something called a “Swiss cheese” press release. I clicked the link and found not only a treasure trove of templates for public relations—all tailored specifically for music education programs—but tumbled down a deep rabbit hole of online […] The post Dr. John Gallagher of NYSSMA appeared first on Kathleen Heuer.

Marketing Music Education with Kathleen Heuer

Dr. John Gallagher of NYSSMA

Marketing Music Education is THE podcast that encourages music educators & boosters to use simple tools and tactics to increase the reach, influence and “relentlessly positive” perception of their programs. In addition to tips and tricks, I’ll also feature other topics and guests that affect the world of music education. In a world where we're all waiting for the next budget battle axe to drop, the techniques you learn here will strengthen the armor that protects the program you've worked so hard to build.

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Marketing Music Education with Kathleen Heuer