Drift: Creating Revenue with Conversational Marketing

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InnovAItors

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Finding the best solutions for generating leads and building revenue online doesn’t have to be as challenging as it was in the past. David Cancel, CEO of Drift, has helped many companies generate revenue through conversational marketing. With the help of AI, Drift can help generate more leads, collect desired information and create the entry point for sales. Key takeaways: The average website only converts 2% of its traffic. Drift is helping its customers generate more leads, convert more traffic and book more meetings. Drift is much more than a chatbot, in that it is a seamless platform to coordinate and manage all customer conversations. Cancel believes that AI will be in every application over the next decade. The goal is to never build an AI-powered company but to build the best product that serves customers needs Full show notes at http://wing.vc/