Business
In this Episode, I (@Jivraj Singh Sachar) speak with Vikram Chopra, Co-Founder & CEO of Cars24. Cars24 is India's largest used-car selling marketplace, marching towards becoming becoming the largest Auto Company of India. Valued at ~1.85 Bn Dollars, Cars24 has expanded its mission internationally making forays into Australia, UAE and other countries and has further started exploring the buy-side. Cars24 is an incredible testament to what a driven team can achieve. Their story is the epitome of entrepreneurial excellence for all future builders, and they are only just getting started! Through the episode we discuss - 1. (01:55) : Decoding Vikram's early career choices! From IIT-B to McKinsey to Sequoia India to Wharton & dropping in 6 months to Starting Up! 2. (06:03) : Shunning the noise & focusing on one's own choices 3. (08:01) : Recognising the need to go after large markets + managing ambition! 4. (10:43) : Tackling Supply-Side problems with FabFurnish & Cars24 5. (13:01) : Establishing a two-sided marketplace in a nascent industry! ~ The founding 0-1 journey of Cars24 6. (18:37) : Transforming the experience of selling cars ~ curating customer delight 7. (22:51) : Understanding the operational nuance of running a used-car selling marketplace 8. (26:19) : What goes into Operational Brilliance? ~ Automating Early!! 9. (28:21) : Focus on Branding ~ Retaining recall in the mind of the Consumer ~ Evaluating RoI 10. (31:37) : Taking Cars24 international ~ Making bold choices! 11. (35:30) : Building a Happy Place ~ Org + Team Curation for Cars24 12. (39:50) : Prioritisation and Decision making for Vikram ~ striving to achieve lesser decisions 13. (43:03) : The importance of "Thinking" as a Founder 14. (45:41) : Dealing with Challenges ~ Embracing Vulnerability 15. (50:29) : The larger mission & vision for Cars24 16. (53:29) : Conclusion Hope you liked the 73rd Episode of the Indian Silicon Valley Podcast - Building the largest Auto Company of India! That was it from this Episode, thanks again for tuning in! :) If you liked the episode, do share with your friends or drop us a quick review! Also, do follow us on social media to stay updated with all new episodes: Twitter: https://twitter.com/isv_podcast LinkedIn: https://www.linkedin.com/company/indian-silicon-valley-podcast/ Instagram: https://www.instagram.com/indiansiliconvalleypodcast/ Gallery of all Episodes: https://airtable.com/shrTOFf1z5UT0q9p8 I am Jivraj, the host and if you have anything you would like to share with me, feel free to reach out via: LinkedIn: https://www.linkedin.com/in/jivrajsinghsachar/ Twitter: https://twitter.com/jivraj_sachar Or, you can directly reach out to me via WhatsApp: https://bit.ly/Indian_Silicon_Valley_Podcast You can also subscribe to the YouTube Channel of the Podcast : https://www.youtube.com/c/IndianSiliconValley/ "If you never try, you never know" Stay Tuned, Keep Building.