Business
Doing business online can be tricky at times. You can earn a lot if you use it properly or get frustrated if you don’t. In this episode, online marketing strategist Lauren Pawell shares how she helps entrepreneurs generate, nurture, and qualify more leads online through high-impact marketing efforts. Lauren is very data-driven, which I love, and she talks about how tools like lead magnets, lead generation, and funnels in your online marketing strategy help grow your business. As an online marketing strategist, Lauren has been featured in Copyblogger, Videofruit, appeared as a guest expert for 90 Day Year Live, Highbrow, The Office Talk Podcast, Freshbooks, Thrive Global, Female Entrepreneur Association, Dubsado, LeadPages, LeadQuizzes, Wordstream, BrandIt Girl, Live In The Feast, The Food Entrepreneur Summit, Teach What You Do, Nail Your Brand Camp, and Blissful Bites. She has also taught as guest faculty at the Laguna College of Art and Design.