Business
Jason DeBruler is the Chief Operating Officer of ARX, which stands for Adaptive Resistance Exercise. ARX is innovating “next generation” technology in fitness. In this interview, Jason talks about the science behind strength training and how ARX is advancing both hardware and software technology to produce the most efficient strength training dose possible for everyone, while simultaneously improving safety and reducing injuries. We also discuss the most common problems in the typical fitness business model and the work they’re doing to eliminate those obstacles and engineer the most profitable and efficient business model in the industry. Learn why big names like Tony Robbins, Dave Asprey, and Ben Greenfield are using and endorsing ARX and the incredible potential this technology has to transform our industry forever.