Business
Jerry Amernic has been enthralled by the Babe for over 25 years, starting with researchfor his novel ‘Gift of the Bambino.’ His latest book ‘BABE RUTH - A Superstar’s Legacy’is the first book that focuses on his powerful legacy which goes far beyond baseball and sport.It reveals his impact on culture, history, the arts and especially business, branding and marketing. That is the focus of BABE RUTH MASTER MARKETER.In Episode 1 Jerry speaks to members of the Ruth family... his grandson Tom Stevens and daughter Julia Ruth Stevens who passed away last year at age 102. Jerry spent an afternoon with Julia when she was 94, and she revealed insights into the Babe that only she would know.Jerry also speaks to Joe Orlando & David Kohler, executives from the sports collecting industry, Michael Gibbons, the man who ran the Babe Ruth Museum in Baltimore for 37 years, and Pete Enfield of the licensing firm handling the Babe Ruth name and family for sponsorship and promotions.Jerry Amernicwww.BabeRuthLegacy.com.Tom Stevenshttps://www.hotsr.com/news/2018/mar/24/babe-ruth-s-grandson-talks-legacy-20180/Julia Ruth Stevenshttps://www.nytimes.com/2019/03/09/obituaries/julia-ruth-stevens-dead-babe-ruth.htmlMichael Gibbonshttps://baberuthmuseum.org/David Kohlerhttps://scpauctions.com/Joe Orlandohttps://www.psacard.com/Pete Enfieldhttp://www.luminarygroup.com/Join us on Facebook https://www.facebook.com/BabeMarketer/Find us on Twitter https://twitter.com/BabeMarketerEmail baberuthmm@gmail.com