Episode 22: “Capturing Mindshare with Storytelling” with Russell Sherman, partner at public relations firm, Prosek Partners.

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Reimagining Communications with Matt Swain

Business


Russell Sherman’s three-part career – starting at news station New York 1, working at Bear Stearns during the financial crisis, and now thriving as a partner at Prosek Partners – created a foundation and knack for gaining customer mindshare, managing issues and crises, and winning third-party validation. Russell shares his story, including his dynamic career experience and life lessons, with Matt Swain.