Business
Many consumers were forced to interact with their providers digitally for the first time due to COVID-19. This “Digital Urgency Turned Opportunity” is now giving companies a chance to showcase their digital abilities and accelerate their long-term engagement goals – but it’s all in the delivery. Michelle Jackson, Managing Director of Digital Solutions at Broadridge, and Matt Swain reveal recent consumer and business research and insights about how COVID-19 is impacting consumer and company interactions, and how companies can deliver better digital customer experiences going forward.