Business
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #236 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started; 00:01 — Our tool for review this week is three; www.lumen5.com https://invideo.io https://multimedia5.com 00:08— Our Technique this week is "The use of Video Content" 00:13 — News and Show Review Co Hosts Edward StOnge Lily Mockerman Kat Mohammad Robert Cole Stuart Butler Show Notes 00:02 — Travel insights: How people plan a trip from beginning to end — Q — what do we do to try and recapture cancelations? 00:33 — ADA friendly and the real value 00:36 — Today’s Traveler: Infinite Paths to Purchase 00:55 — Coronavirus effects color Hilton’s 2020 outlook 01:06 — Why Airbnb is suddenly struggling to make money — Airbnb has devoured London – and here’s the data that proves it 01:10 — Brand execs say consumers decide brand tipping point 01:41 — Expedia Stock Jumps on Strong Earnings and Cost-Cutting Plan. — Expedia Chairman Barry Diller Rips His ‘Bloated’ Company as ‘All Life, No Work’ 01:56 — Forbes Travel Guide unveils 70 new five-star hotels after global expansion 02:00 — The FTC is about to crack down on influencers, big time. "This is illegal payola." 02:17 — Show Ends Top Story 1. Travel insights: How people plan a trip from beginning to end https://www.thinkwithgoogle.com/marketing-resources/data-measurement/travel-data-and-insights/ a. Today’s Traveler: Infinite Paths to Purchase https://www.bain.com/insights/todays-traveler-infinite-paths-to-purchase/ Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!