Business
In our Fall / Winter semester finale, Kyle talks with Anna Stern of Collectively to discuss something we all what to know—what agencies are looking for when matching influencers with brands. As Director of the Community team at Collectively, a full-service strategy agency that specializes in influencer marketing, Anna’s expertise in the field spans to the early days of the industry—when most campaigns included long-form blog content and a tweet. Today, she helps advocate, support, and provide structure for Collectively’s network of over 20,000 influencers ranging from fashion bloggers to Twitch gamers. Listen to the College of Influence episode to hear all of Anna’s tips for making yourself more marketable. Guest: Anna Stern collectivelyinc.com Instagram: instagram.com/collectivelyinc Sign-up for the Collectively Influencer Community: https://collectivelyinc.com/influencers/apply [For the best lessons from our favorite College of Influence interviews and more, sign up at collegeofinfluence.com]