Jackie Giusti Seaman on What it Takes to Make a Brand Coveted Today, How a Leader Can Inspire Greatness, and Why Her Guiding Principle is Polite Persistence and Persuasion

Share:

Listens: 0

LEAVE YOUR MARK

Business


When Jackie Giusti Seaman was clipping headlines from newspapers during college at Villanova and analyzing what the story could be as a communications major, she knew this would be her career. Fast forward to today, and she is doing exactly what she set out to do—as the Vice President of Global Communications at Stuart Weitzman, overseeing Public Relations, Celebrity and Influencer Integration, Paid Publisher Advertising Partnerships, and Wholesale Marketing. For most of her 15 years at Stuart Weitzman, her primary role led the brand to its celebrity status and association under the Founder and brand's namesake leadership.  In this episode, you will learn about loyalty and passion for working for a brand and Founder you genuinely believe in. You will see why the willingness to roll up your sleeves and do whatever it takes makes you indispensable. You'll learn what it takes to make something buzzy in Hollywood, and the answer will surprise you. On the corporate front, you will also learn Jackie's tactics for understanding when you should speak up or not speak up, which is an underrated skill in managing complicated issues at work.  *** This episode of LEAVE YOUR MARK is brought to you by Madison Reed, the hair color company revolutionizing the way women color their hair. This fast-growing disruptor brand offers luxurious, Smart-8 Free hair-color formula (that's free of harsh ingredients like PPD, ammonia, and parabens), that makes your hair look and feel fabulous. Madison Reed is truly your one-stop-shop for all things hair color. Whether you're at a Hair Color Bar or coloring at home with a Radiant Hair Color kit, you get the same amazing results every time. Madison Reed's proprietary color-matching technology coupled with a team of on-call colorists help women choose their perfect shade of hair color. With over 40 Hair Color Bars in 17 markets and many more to come, Madison Reed is fast becoming the leader in hair color. The full line of products can be found online at madison-reed.com and in Madison Reed Hair Color Bars, in addition to Ulta Beauty and Ulta Beauty at Target. First time customers can use ALIZA20 20% off + free shipping on Madison-Reed.com and local Hair Color Bar services.