Business
Jim Cooper has had over 20 years of startups, market research, market intelligence and competitive analysis experience. He has assisted companies enter the United States market, and has helped many other companies entering markets further afield. He is CTO of Braid Theory, an early-stage startup advisory and consulting group located in Los Angeles. He also created a consultancy, Conscientia Research, and as a full-service Market Research business its goals are to make businesses successful and competitive by employing research to understand markets, so a business doesn't have to rely on assumptions about how a market works.