Lessons Learned from Creating a New Brand Identity (AMA Baltimore Marketing Stories Episode No.3)

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AMA Baltimore Marketing Stories

Business


This installment of the AMA Baltimore Marketing Stories podcast features Michelle Waldgeir (MW Plus), Krystal Ferguson (graphic designer with ukanny! design) and Casey Callanan (host).The three discuss the nuts and bolts of creating a new brand identity as MW Plus was the agency that launched Flockgen's recent re-branding. This re-branding of Flockgen won the 2019 MX Award within the Elements of Marketing category.