While many Inbound marketers know they have to focus on attracting and engaging customers, there’s a final stage of the customer journey that’s often overlooked: the delight stage. In this episode of Maiden Voyage, the mermaids are talking all about customer delight— what it is, how to do it and companies who are doing it right!

Maiden Voyage

Maiden Voyage Podcast S5 E7: Increasing Customer Delight! Tips & Companies Who Are Doing it Right

This season on Maiden Voyage, we've been blocking off more time for casual conversation, because sometimes that's when us mermaids come up with the best ideas. Join us for an unscripted morning girl's coffee chat where we talk about hair care, home decor and more.

Maiden Voyage Podcast S5 E9: Casual Friday Pt.2 - Hair Care, Home Decor & More

March is Women’s History Month— 31 days devoted to honoring women’s contributions in American history. In this episode, we’re highlighting a few badass ladies who’ve left their mark on the world, making it a better place for everyone! We’ll also share a few resources to help educate yourself on more amazing women all month long. Things to watch this month: https://www.pbs.org/articles/2021/03/what-to-watch-womens-history-month-2021/

Maiden Voyage Podcast S5 E8: How to Honor Women's History Month

If you spend enough time hanging out with marketers and creatives, you eventually get to talking about…. Marketing and creative. On today’s episode of Maiden Voyage, we’re doing just that— debating our unpopular marketing opinions and sharing our sometimes unwelcomed pet peeves.

Maiden Voyage Podcast S5 E6: Change My Mind! Pet Peeves & Unpopular Marketing Opinions

On today’s episode of Maiden Voyage, we’re here to tackle another taboo topic: personal finance. Whether it’s doubting debt culture or figuring out our financial focus, in order to make waves, we believe women need to think about, talk about and understand all the ways money makes the world go round.

Maiden Voyage Podcast S5 E5: Personal Finance Wins & Woes

On this episode of Maiden Voyage, the mermaids are gathering for a more casual chat— like a water cooler talk with your best work friends.

Maiden Voyage Podcast S5 E4: Casual Friday with the Mermaids!

Ashley Owens is the first and only Networking Concierge that puts you in the right situation or gets you out of the wrong one. As a networking concierge, she trains, coaches, and speaks on becoming an authority at generating revenue by networking with intention. As a networking concierge, Ashley is a host of two digital TV talk shows on RVNTV and This is it TV, speaking and interviewing on the topic of tactical networking. She has taken over 700 introduction phone calls with business professionals looking to grow their network and has given close to 1,000 introductions. She has spoken to over 100 networking groups, organizations, associations, companies, and conferences and has over 185 referral partners. https://www.linkedin.com/in/ashowens/

Maiden Voyage Podcast S5 E3: Networking with Intention with Ashley Owens

As we are still in the cleanse phase of 2021, let's talk about how, when, and why we purge! Love it or hate it— keeping everything isn’t good for the soul or your space. Come along with us as we tidy our minds and homes this January!

Maiden Voyage Podcast S5 E2: The Art of Purging

New Year, new you? Same you, but better? It’s the time of year when both professional and personally humans reset and restart. But how do you go about setting a goal— and how do you know if that goal is any good? In this episode of Maiden Voyage, we discuss strategies and frameworks for setting goals and share some of our own objectives for 2021… and beyond!

Maiden Voyage Podcast S5 E1: New Year, New Goals - Approaches to Goal Setting

We’re here with Mary Cate Spires of Harley James Consulting to learn about her transition from digital marketing agency to in-house traditional marketer. Mary Cate discusses a few challenges using traditional advertising avenues, like billboards and mailers— all while explaining how an “integrated” approach with both offline and digital marketing tactics can often be a successful combination. - Mary Cate Spires is an award- winning digital marketing consultant, integrated marketing expert, and blogger and speaker. Known as “ The Goal-Oriented Marketer,” Mary Cate’s approach to digital marketing is guided by one core belief: “Don’t spend money on marketing if you don’t measure KPIs.” Mark Cate is a power user of Hubspot’s Inbound Marketing approach and has mastered the art and science of leveraging technology and data to help companies grow by attracting, converting, closing and delighting customers. She is also highly skilled at integrating the same message and look and feel across print and digital channels to optimize impact. She enjoys mentoring her peers to help them think strategically and turn to data to inform plans, measure impact and pivot when needed.

Maiden Voyage Podcast S4 E12: An Introduction to Integrated Marketing with Mary Cate Spires

This week on Maiden Voyage, we coffee talk about all things makeup! Do you wear it, do you hate it, how has your skincare routine changed with less social gatherings? We’ll share some of our makeup secrets and a few of our favorite products.

Maiden Voyage Podcast S4 E11: Our Favorite Makeup Products

It's that time of the year again: INBOUND. Except this time, the largest marketing conference in the U.S. went digital. Join the mermaids as we discuss what INBOUND 2020 was like this year in the COVID social distancing craze, instead of the 20,000+ person annual conference it normally is in Boston. We'll talk about what the virtual conference was like and a few of our favorite takeaways from our video sessions!

Maiden Voyage Podcast S4 E10: Virtual INBOUND 2020 Recap & Takeaways

Why do we feel the need to buy things we don’t actually need? In this episode of Maiden Voyage, we’re discussing the emotion involved in the purchases we make. Is it just what we want? Or is it a pure result of the best marketing winning our captivation?

Maiden Voyage Podcast S4 E9: How Cereal & Mad Men Can Help You Sell Emotion

Design has been changing a lot in the last few years— this year especially. Today, we’re here with Impulse Creative’s very own design guru, Jeffrey Lewis, to talk about the evolution of design: what people are wanting to see in their next website refresh, some key takeaways for quick design wins, and more. So sit back and get ready for some inspiration!

Maiden Voyage Podcast S4 E8: The Evolution of Design in 2020 with Jeffrey Lewis

Have you ever thought about reinventing yourself, but didn’t know where to start? Kat— perpetual career chameleon— has been there. From holistic healing techniques to getting your LinkedIn in shape, it’s all important and part of the journey! She’ll share some of her stories and experiences that helped support her on her career journey that is ever-evolving and growing.

Maiden Voyage Podcast S4 E7: How to Evolve & Pivot Throughout Your Career with Kathryn Freund

Maiden Voyage is a video podcast series by the ladies of Impulse Creative. Our mission is to relate, inspire, laugh, and learn all while empowering women in the workplace.

Maiden Voyage Podcast S5 E7: Increasing Customer Delight! Ti...