Business
The words ‘unprecedented’ and ‘pivot’ have become the buzz words of the past year and for good reason. The world is still coming to terms with immense and rapid change and so too is community pharmacy. Community pharmacies stepped up to provide frontline healthcare and support to their patients and the wider community during the pandemic and they continue to be engaged, willing, and equipped to play an integral role in the response to Covid 19. In this epsiode, we speak with Andrew Pattinson, Head of Strategy and Partnerships for Pharmacy Platform, a business that assists pharmacies to build customer engagement by improving their marketing, retail, professional services, and HR performance. Andrew discusses the challenges, opportunities, and learnings of 2020 and how to manage change in order to ensure community pharmacies continue to evolve into health hub destinations. We chat about change management principles, how to put them into practice and how to empower teams to champion change. The Guild is dedicated to supporting community pharmacies on their change journey. Guild members can access the CP2025 Framework for Change document at www.guild.org.au and for more information and support contact your local Guild branch. See omnystudio.com/listener for privacy information.