Physiotherapy Alberta's College Conversations - Episode 19

Physiotherapy Alberta's College Conversations - Episode 19

Physiotherapy Alberta's College Conversations

Share Podcast:
Advertising is a challenging topic within physiotherapy regulation, due in part to the tension between the need to promote the services offered and the need to conduct ourselves professionally. In this episode Jody and Leanne talk about common advertising problems including the use of the title ‘doctor,’ comparative and superlative statements, and misleading advertising.    Along the way we talk about the need to avoid a race to the bottom when i...
Read More
Advertising is a challenging topic within physiotherapy regulation, due in part to the tension between the need to promote the services offered and the need to conduct ourselves professionally. In this episode Jody and Leanne talk about common advertising problems including the use of the title ‘doctor,’ comparative and superlative statements, and misleading advertising.    Along the way we talk about the need to avoid a race to the bottom when i...
Read More