Business
In this episode, I interviewed Mahdi Manesh, director of the Porsche Digital Lab. From his office in Berlin, overlooking the river Spree, Mahdi and his team investigate new technologies and what they could mean for Porsche in the future. Their work goes way beyond power-point presentations: they actually build rough prototypes and test them right away. He will tell you, for example, about an experiment that started with a coffee machine and ended with a solution for an actual problem at the assembly line.