Business
Description:#034 – What you don’t know about your customers can hurt you — and them. In this episode, we talk with Ron Shroyer of Aureus Analytics about how Donna for Agents is helping agents improve their customer experience, increase retention, and grow their agencies. There’s no question, we’re living in the age of data analytics. Companies outside of the insurance industry are using it to provide a better customer experience so your agency customers expect that level of service from you too. Listen in as we dive into the topic and discuss...· What customers have been trying to tell us for years... and we haven’t been hearing· Why looking back at past data isn’t enough and how to be proactive· How the SentiMeter ® score helps you save your accounts· The role unstructured data plays in improving customer loyalty· How Donna seamlessly drives higher profitability Plus, we discuss the move toward API-driven integrations that are improving the ease of doing business for agencies. For full show notes and previous podcast episodes go to:www. Insuranceagencytrendsetters.com/034And be sure to click “subscribe” so you don’t miss any upcoming episodes, including unannounced bonus episodes.Links:Videos and more information about Donna can be found here: DonnaForAgents.comor email: Ron [at] aureusanalytics.comRelated Episodes:Chris Paradiso Aubie Knight Tarmika Agency Zoom Carey Wallace