Business
Insights from 200+ Natural Products Industry Leaders Plus Consumer Shopping Trends post-COVID. Top marketing strategies, shifts in channel strategy, trade/shopper marketing spending by company size & what brands are doing to be more competitive in the digital environment. Plus highlights on DTC consumer trends from Social Nature’s study of 2,500+ consumers in USA/Canada that will cover — top online shopping channels and drivers of loyalty, top categories purchased & barriers to purchase online, and most important aspects for choosing delivery service to help you better navigate your online marketing efforts! This episode's FREE downloadable guide Promotions are the lifeblood of your brand. They increase sales, introduce your amazing products to future customers and the help drive shoppers into the category. Shoppers expect them and retailers demand them. Most promotions are expensive and most do little if anything to grow sustainable sales and therefore are ineffective. So, how do we change that? Start with Optimizing Your Trade Promotion ROI with this Simple Cheatsheet. CLICK HERE TO GAIN INSTANT ACCESS TO MY Trade Marketing Optimization Checklist Guide FREE Trade Promotion ROI Calculator: https://brandsecretsandstrategies.com/PromotionROI Download the show notes here: brandsecretsandstrategies.com/session198