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On today's episode of All in the Industry®, Shari Bayer's guest is Sheldon Simeon, chef/owner of Tin Roof, a new generation mom & pop restaurant in Maui, Hawaii. Sheldon, who was born in Hilo, on the Big Island of Hawaii, worked in various restaurants on Maui and acquired his love for cooking from his family’s love of cooking and entertaining. He attended Maui Culinary Academy and worked in various restaurants on Maui before competing on Seasons 10 and 14 of Bravo’s hit competition cooking show “Top Chef,” winning Fan Favorite both times. In 2016, he opened his first solo restaurant, Tin Roof, serving up local dishes in take-out bowls; and in 2018, he opened Lineage, featuring traditional local Hawaii fare in Wailea, Maui; named a James Beard Award semifinalist for “Best New Restaurant” in 2019. Sheldon left Lineage in 2020 to focus on writing his first cookbook, Cook Real Hawai’i, which came out in the Spring of 2021 from Clarkson Potter. Today's show also includes Shari's PR tip to strive to be a fan favorite; Speed Round; Industry News Discussion on The World's 50 Best Restaurants List 2021; and Solo Dining experience at Hawksmoor New York in NYC.Listen at Heritage Radio Network; subscribe/rate/review our show at iTunes, Stitcher or Spotify. Follow us @allindustry. Thanks for being a part of All in the Industry®. Heritage Radio Network is a listener supported nonprofit podcast network. Support All in the Industry by becoming a member!All in the Industry is Powered by Simplecast.