Showbiz Sandbox 549: Second Guessing Disney’s “Black Widow” Distribution Strategy

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In its second weekend the latest Marvel movie “Black Widow” dropped over 67% at the box office; the largest decline for any film in the Marvel Cinematic Universe. Could it be that the movie’s availability via premium video on demand cannibalized its theatrical returns? The ongoing pandemic makes it difficult to draw any conclusions, though […] The post Showbiz Sandbox 549: Second Guessing Disney’s “Black Widow” Distribution Strategy appeared first on Showbiz Sandbox.