The Dirty Secret To Selling Your Dirty Books

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Author Platform Rocket: Self Publishing, Marketing & Advertising Advice For Authors

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How to sell erotic romance literature without hitting roadblocks in social media advertising with your host Jonny Andrews.   Download PDF Podcast Transcription Click here to watch the Live Video training in FaceBook Social media ads for erotic novels tend to get shot down if they try to run like everyone else. Facebook looks at what’s in your ad and what’s on the page you’re linking your audience to.  Keep that in mind before running an ad If you have "objectionable content" in your books or on your book page it'll be a good idea to create a "bridge page" between your ad and your "dirty stuff".  You have to get creative about how you talk about erotica just like they did back in the 1950's & 1960's.  It’s normal to get your ad rejected, you often have to appeal for no reason at all. Create a follow-up sequence with your audience to stay front of mind.  Download PDF Podcast Transcription 3 Key Points: Erotic romance is often difficult to do an ad for, but there are ways around it. Creating a “bridge page” can allow you to create an ad. Expect to get your ads rejected, plan to appeal. Tweetable Quotes: “Just because you can’t send someone directly to the offer, doesn’t mean you can’t make money.” “If you’re having trouble selling erotica, you need to capture, connect, convert.” “A lot of authors get gun-shy about the automatic rejection of ads, but it’s normal.”   Resources Mentioned: Live video training to go with this Done For You Author Marketing Author Platform Rocket. Reach out to Jonny at show@authorplatformrocket.com