The Easy 7-Step Framework for A Powerful PR Pitch

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Spirit of 608: Fashion, Entrepreneurship, Sustainability + Tech

Business


When was the last time you sent a pitch email to the media? With even a small amount of outreach, you can significantly increase your visibility through more outreach to journalists, bloggers and content creators. Oh yes, anyone can leverage media coverage and positive PR to elevate their business, build credibility, boost search engine rankings and reach new audiences with your message, products and services. The thing is, so often people let the pitch email get in the way. Instead of starting at a blank Google doc agonizing over what to write and then, yup, bailing from the entire process, you can use the easy (seriously) 7-step framework I’m sharing in this episode to make your next pitch the easiest and most chill of your life. If 7 steps sounds like a lot, don’t stress — one of them is literally just to follow up. That’s it. Reply to the email you’ve already sent and follow up. Want the rest? You can use this episode as a step-by-step guide to creating your next email pitch and sending it out so you can get out of your own way and start getting into the minds and hearts of people who will love what you do and be thrilled they’ve discovered you.