The "It Factor" And How To Get It

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What does business and dating have in common? The highly desirable, very elusive "It Factor." It's more than charm, looks, and charisma, it's about having conviction and passion about what you do, and who you are. Our guest this week, author and professor Suneel Gupta, cracks the code on how to pick a winner, how to stand out, and how to get someone to take a chance on you. In other words, how to be "Backable," the name of his forthcoming new book.    Click Here To View This Episode On Our YouTube Channel!