About

A lot of business owners believe Facebook is the Holy Grail of Advertising... it's free and can reach customers. What they often forget (or choose to ignore) is that it's not really free if you want it to work. In business, time is money and It takes a lot of time to use social media effectively. The businesses that are actually growing using social media spend at least several hours a days interacting socially with potential customers. You can't just have a page and call it "doing Facebook".