Business
A money guy and a fitness guy met in Las Vegas one day and created a group fitness concept that provides Millennials with four studios under one roof! TruFusion franchises offer 240 classes per week in 65 fitness modalities. Want yoga? There are 16 types offered at TruFusion. More yoga, says Donald Averritt, vice president of development, than what any yoga franchise offers! Franchising for almost two years, TruFusion has sold 65 franchise units at an all in cost of about $1.2 million. Of the units sold, only three were open at the time of this interview because finding a location and building a unit is a nine to 12 month process. By year-end 2017 TruFusion anticipates having a dozen units open around the USA. Averritt says the "secret sauce” for this franchise is its monthly membership fee: $100. Each of the three open units has more than 2,000 members and most are Millennial females. If fitness is your idea of the perfect franchise, TruFusion may be your answer.