What's in a Brand?

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EightyTwo NinetySix

Society & Culture


In Episode 38, Ashley and Gabrielle discuss what's in a brand with special guest Fatou Barry Communication Design specialist at AB Media Group and Founder of PR Girl Manifesto. The ladies discuss unique selling points, emotional appeal, and much more surrounding building brands that stick.  Life Hack: Pantone Studio  In Our Words: Books about branding? Gabrielle: Building a Story Brand by Donald Miller Fatou: Reading articles and being consistent on reading what brand strategists are putting out. /// Medium articles. Music/Give Me a Caption:   Ashley: “Where do these niggas be at when they say they doin' all this and all that?” - Laugh Now, Cry Later, Drake Gabrielle: Grown woman ting, so I’m never at risk. Mind my own business, I’m never in mess. — Peng Black Girls Remix ENNY & Jorja Smith Fatou: “My mind really drives itself like a Tesla.” Deep Pockets, Drake Remember to rate, like, and subscribe! Join the conversation on social media @Eighty2Ninety6, #EightyTwoNinetySix.