Business
How does a random cellphone video of a middle-aged man skateboarding, chugging juice, and jamming to a 40-year old banger from Fleetwood Mac go viral on a platform for Gen Z? A viral video might just be as lightning in a bottle as Fleetwood Mac's songs topping the charts, but there are replicable elements you need to draw inspiration from. Honeywave owner Taylor Grote, and Chatterkick COO, Kelsey Martin talk influencers, finding content creators, and creating relatable, engaging human stories. Listen, watch & read more on the podcast at https://generationsocialmediapodcast.com Learn more about Chatterkick at https://chatterkick.com