Arts
The word transformation gets bounced around a lot, and like any other word that starts to become part of our marketing vernacular, it can start to lose its true meaning. That being said, when it comes to what’s happening in the world of retail banking, there really isn’t a better word to describe what’s going on. For banks leading this revolution, we’re seeing fundamental shifts in their model that are truly transformative. But for many banks, catching up with digital innovations has been enough of a challenge, and if you add COVID on top of that, it might seem like this lofty word is unachievable. Today, we’re talking to strategist and President of SLD, Jean-Pierre Lacroix, who has worked on numerous bank transformation initiatives, about why the time to embrace transformation is now, and why it’s more achievable than you might think. See acast.com/privacy for privacy and opt-out information.