The Anatomy of Community-Building with Shervonne Cherry
Tara met Shervonne Cherry in Baltimore in 2012. At the time, Shervonne was working as a designer and social media strategist, but today, she's the Dir...
Anatomy of a Strategy
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About
Anatomy of a Strategy is recorded in the booming metropolis of Toronto, Ontario, Canada - home of Drake, Margaret Atwood, and crippling self-doubt. Every episode we deep dive into the strategies and insights of building digital audiences. From community to content, influencers to interest graphs, metrics to memes, and everything in between. Hosted by Tara Hunt and Carlos Pacheco who both have been working in marketing and social for over 20 years. Anatomy of a Strategy is produced by Truly Inc. in downtown Toronto.
The Anatomy of Empathy
This week, Tara and Stef speak to Nate Nichols. Nate is the founder of Palette Group, a commercial creative agency that focuses on community, which he...
The Anatomy of Representation
This week on the podcast, Tara and Stef sit down with Danica S. Nelson, Senior Product Marketing Communications Manager and travel enthusiast. But Dan...
Anatomy of Data Ethics with Ian Forrester
Tara has known Ian for well over a decade and she's never had a conversation on race with him. This isn't because of a lack of opportunity. They've sh...
Anatomy of Code-Switching with Cher Jones
"How can we say that politics shouldn't be a conversation on a business platform when it is the politics, the lobbyists, the things that are happening...
Anatomy of White Supremacy in Marketing: An Introduction
For the past few months, between COVID-19 and the Black Lives Matter protests, we've opted to put a pause on AoaS to create space for other conversati...
The Anatomy of Reinventing Retail
All the way back in February, Stefani and Tara sat down to speak with Joe Jackman, founder of Jackman Reinvents and author of The Reinventionist Minds...
Anatomy of Saving the Planet
This episode was recorded pre-COVID-19 crisis, but Tara and Stef found a few parallels between the outbreak and the climate crisis. We’ve got a brand ...
Welcome to the Anatomy of a Strategy Podcast
If you’re new to this podcast, AOAS is a marketing podcast that explores the hidden psychology and behaviors that drive marketing strategies. It’s no...
Anatomy of a Switcheroo
We’ve got a very special episode, this week…Introducing our new co-host on the podcast, Stefani Forster! Find out what's happening! Where's Carlos gon...