B2B Startup Growth
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About

B2B Startup Marketing is a podcast aimed to spread modern Sales and Marketing wisdom and share it with the world. Shoham Eckhaus is the chief strategist at Penguin, a B2B Tech digital SMarketing agency. (SMarketing stands for sales & marketing). On the show she aims to answer the questions that are on the 'top of mind' for startup founders and sales and marketing leaders of tech companies, some of them are rising startups and some are mature tech companies. The episodes and interviews reveal stories about successes and failures, and focus on the useful lessons along the journey.