Find out why having a perfect product might be your business’ downfall --- Send in a voice message: https://anchor.fm/thehighway/message

Business & common sense highway

The perfection fallacy

If you don’t know the risks, you cannot manage it. If you don’t know what risks exist, you can be adversely surprised by events associated with those risks. Taking calculated risks means never being surprised. Come and hear how you should manage your risk better. --- Send in a voice message: https://anchor.fm/thehighway/message

Understanding and managing risk is key to any business success

Corporate organisations are often overloaded with red-tape, while small entrepreneurial business don’t have such restraining administrations. Why is that and how can organisations retain their entrepreneurial flair without restraining growth. --- Send in a voice message: https://anchor.fm/thehighway/message

Understanding corporate behaviour against those of entrepreneurs

Can we reconsile Facebook as the information platform with all its benefits when being on the platform allows Facebook to allegedly commit manipulation tactics, or be part of it, such as the Trump campaign, Brexit and others. By being on Facebook are we condoning their behaviour or are we using it for our own benefit? Is it possible to morally take a stance against such manipulation while being on Facebook? Find out what my view is on this inside this podcast... --- Send in a voice message: https://anchor.fm/thehighway/message

The moral dilemma that is Facebook

Some of the questions to consider when deciding at what price point to go the the market. --- Send in a voice message: https://anchor.fm/thehighway/message

Asking the right questions when deciding on your price point

Doing market research has its merits, yet it can easily lead you astray. Knowing when and how to get your market’s input is critical to reacting to the right signals. --- Send in a voice message: https://anchor.fm/thehighway/message

When to ask your market and when not to ask

Starting a new ventures takes guts, money and an understanding of the risks involved versus the likely outcomes. Knowing how to analyse that toward a final decision is a fine art. --- Send in a voice message: https://anchor.fm/thehighway/message

Removing uncertainty from new businesses ventures

Warren Buffet talks about the avoid at all costs list to define focus. Find yours and you’ll find focus. --- Send in a voice message: https://anchor.fm/thehighway/message

Focus is a trade-off and the art of saying no

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Business & common sense highway (Trailer)

A podcast about good old fashioned business & common sense, which seems to becoming rather scarce in the modern world. People are increasingly confused between facts and opinions. Moreover, people rarely apply critical thinking and common sense to filter out those pieces of information that is most likely not accurate. On this station we will address some basic business and common sense issues as well as tackle some big questions from time to time.