No one knows what the future brings. If uncertainty is a fact of life and business, then you should be ready to futureproof your business. Michael Zip...
How Consultants Can Win More Request For Proposals (RFPs) With Lisa Rehurek: Podcast #224
For complex projects that require subcontracting, a Request for Proposal is a great way to winnow out what companies to partner up with. An RFP, howev...
Creating A Purpose-Driven Consulting Business With Jenn Lim: Podcast #223
How do you create a purpose-driven consulting business? By identifying your purpose and values. Michael Zipursky welcomes Jenn Lim, the CEO & Co-Found...
Building Powerful Consulting Peer Groups with Leo Bottary: Podcast #222
Great things in business are never done by one person; they’re done by a team of people. To shed light on the premise of strength in numbers in formin...
Choice Architecture: How Consultants Make Better Business Decisions With Eric Johnson: Podcast #221
How do you make better business decisions? By taking a look at the best information. Michael Zipursky’s guest in this episode is Eric Johnson, the dir...
Using Data-Driven Marketing To Grow Your Consulting Business with Phillip Stutts: Podcast #220
If there is one thing the corporate world can learn from politics, it is data-driven marketing. By looking at actual audience behavior and relationshi...
Winning The New Year: 5 Growth Levers For Entrepreneurial Consultants In 2022: Podcast #219
2021 has been a tough and challenging year. But despite it all, we have to give it to ourselves for making it here—almost greeting the new year ahead....
Unconventional PR Strategies To Get Consulting Clients with Darian Kovacs: Podcast #218
Many people take their marketing strategies for granted, and thus continue using old, ineffective techniques. Setting aside tactics that do not work i...
How To Build A Sustainable Consulting Business With Kate Gaertner: Podcast #217
How do you build a sustainable consulting business? One effective way is to keep your carbon footprint low. Michael Zipursky’s guest in this episode i...
The Mindset Of Successful Consulting Leaders With Michelle Ray: Podcast #216
What is the mindset of successful consulting leaders? The key is to understand the reality in front of you. Michael Zipursky’s guest in this episode i...