In this podcast, Chris talks about working remotely and organizing a team of knowledge workers where the product of your labor is your ideas. The podc...

In this “Use Case Study” Chris covers analysis and interpretation techniques around analyzing data from field staff, interpreting that data so it is a...

In this Part 2 of the 2-part series, Chris continues his conversation with Isaac Simpson of NVE Experience Agency, and writer for the daily newsletter...

In this Part 1 of 2-part series, Chris talks with Isaac Simpson from NVE Experience Agency, who is also a writer for a daily culture trend newsletter ...

In this episode, Chris shares several case studies of how brands approached the measurement of on-premise sampling (adult beverage industry). He offer...

In this Part 2 of a 2-part series, Chris talks with Steve Randazzo, founder & president of Pro Motion, about his recent publication, ‘Brand Experience...

In this Part 1 of a 2-part series, Chris talks with Steve Randazzo, founder & president of Pro Motion, about how experiential keeps us young, what it ...

This episode was recorded live from the Consumer Electronics Show (CES) in Las Vegas and is Part 2 of a 2-part series of Chris’s discussion with David...

This episode was recorded live from the Consumer Electronics Show (CES) in Las Vegas and is Part 1 of a 2-part series of Chris’s discussion with David...

This episode was recorded live from the Consumer Electronics Show (CES) in Las Vegas. Prior to each CES (for the last 10 years) the conference produce...