I don’t know if you frequent the same social channels that I’m using for the podcast: IG, TW and my personal LinkedIn feed. I’ve put posts for the las...

Voice technology is so prevalent, I'm giving a disclaimer on this episode that we'll refer to some voice assistants by name, so smart-speakers or dig...

If every part of your customer acquisition can be measured, you'll figure out how to do it profitably. That premise has driven why digital marketing,...

The book we talk about in this show is #15 on the Amazon Best Seller list for Internet Marketing. Not to take anything away from past guests, but if ...

No matter where you look around in today's world, you use things that were conceived and built by engineers.  There were engineering-minded thinkers ...

The newest book in our #SummerMarketingBooks series talks about how to take sales & marketing beyond the printed or spoken word. Our guest Tyler Less...

Chess Grandmaster Garry Kasparov was famously beaten in 1997 by a supercomputer built by dozens of IBM technologists. A Slate article looking at how D...

Has this ever happened in your career? Sales told you that a deal was lost even though you have a superior product You've seen the positioning statem...

Are you looking at how your marketing can use AI? That's good if you are, but it's not enough to know how it works. Whether you are embedded in marke...

This is the fifth book of our "Summer Books" series and we're even going social with the hashtag, #SummerMarketingBooks on Twitter, Instagram and Lin...