#5 Brand Purpose part 2 med Miriam Sauer, Another
Denne gang fortsætter vi snakken om Brand Purpose med Miriam Sauer, som er Strategy Director og Partner hos reklamebureauet Another. Hos Another arbej...
Marketing Heretics Podcast
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Listens: 5
About
A podcast about marketing, by Aaron and Søren. We cut through the clutter of all the jargon dominating the marketing world and investigate what's really behind the meaning of the buzzwords, trace their emergence and figure out their role - if any - in the toolbox of marketers of today.
#4 Brand Purpose Part 1 med Morten Saxnæs, &Co
Episode 4 af Marketing Heretics handler om et meget omdiskuteret emne lige nu, nemlig Brand Purpose. Til at hjælpe mig denne gang har jeg Morten Saxnæ...
#3 Influencer Marketing med Rasmus Fisker, MBA
What? Dansk? I denne episode 3 af Marketing Heretics har vi ændret formatet, og sproget, en smule. Aaron har travlt, men jeg, Søren, er stadig på miss...
#2 Customer Experience, ie. CX
In Episode 2 of the Marketing Heretics we explore ‘customer experience’. A shameless repackaging of the kind of customer journey thinking that’s been ...
#1 Data-driven Creativity
In the first episode of the Marketing Heretics Podcast we tackle the concept of ‘data-driven creativity’. We explore how data relates to creativity – ...