Measurement has been a monkey on the public relations industry's back for as long as anyone can remember. But sometimes it helps to look at where the ...
Do we need an app? It's something that's now heard very often in marketing circles, as if building, maintaining and marketing an app is the easiest th...
The last two years are starting to take their toll on us. Stories of struggling with the relentlessness of social and economic unrest are common, and ...
The online abuse targeted at Marcus Rashford, Jadon Sancho and Bukayo Saka after England's Euro 2020 final defeat was sickening. And yet it was entire...
In the last few years the lack of diversity in the public relations industry and the over-indexing of private school-educated practitioners has come u...
In the last year leaders have had to make difficult decisions, push through very uncomfortable situations and be resilient when things got really toug...
Podcasting continues to go from strength to strength, with over 180% more monthly downloads in 2020 than in 2019 according to Chartable. With demand a...
In the last 9 months, fashion retailer Boohoo has been investigated for modern slavery, been accused of making people work with no social distancing d...
During the last year communications agencies and marketing departments everywhere have adapted to remote working and a virtual business model. But whi...
During the pandemic the thorny topic of public relations measurement and evaluation has taken a back seat to things like, well, survival! But now that...