EP 12: Laurel Portie - Messaging That Demands Attention
What makes your heart beat faster when you hear it? When was the last time you saw an ad or heard an offer that went straight to the core of the thing...
Preeminence Unleashed
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An entrepreneur alone is an entrepreneur at risk. Join us as we examine the single strategy that is responsible for the most powerful, profitable and enduring relationships in the world.
EP 11: Michelle Abraham - Living And Breathing Preeminence
Have you ever been able to put a word to the motivations and philosophies that drive your behavior? There are plenty of people out there in the world ...
EP 10: Sam Ocean - The Building Blocks of the World’s Best Offers
Think about the last offer that caught your eye: what was it that got your attention? Although we’ve all seen a compelling piece of copy or two, it’s ...
EP 9: Blake Schofield - The Keys To Successfully Facing A Career Crossroads
What’s your gut reaction when someone asks you how work is going? If the first thing you feel is dread or anxiety, you need to examine what might be c...
EP 8: Tony Banta - Engineering Client Success
When does your commitment to your clients’ success start? More importantly, at what point does that commitment stop - or just fall short? Tony Banta...
EP 7: Serving Before Scaling
Growth is good...isn’t it? Sure, it is - until it isn’t, and unless it’s not the right time, the right situation, serving the right goal. With all tho...
EP 6: Consumption Marketing: Messaging For True Impact
How many of your customers use the thing you just sold them? If you're not sure, here's the answer: way fewer than you were hoping for. While that’s p...
EP 5: Finding Your Priorities To Make Better Decisions
Why do you do what you do? When making choices, that is - what’s the driving force behind the jobs you accept, how you manage your time, and even the ...
EP 4: Timothy Dick - Serial Entrepreneurship That Doesn't Sacrifice Value
In a landscape of service businesses and agencies that have taken the focus off actual problem solving, who do you go to for insight you could actuall...
EP 3: Dan Nicholson - How To Gain Certainty And Optimize Cash Flow
How do you make decisions? Or the better question might be, is the way you currently make decisions serving you and your business well? We all have go...