There is a whole world of opportunity in marketing that has not yet been fully realized; sound. I break it down and show how sound design and a sonic identity is accessible for companies and brands that are both big and small.
What Is Synthetic Voice (Part One) with Rupal Patel of VocalID. We talked about how synthetic voice can help those with disabilities and giving a voic...
What Is Sonic Branding (Part Two) with Daniel Jackson of Sonicbrand. We talked about the importance of intentionality in your sound strategy, percepti...
What Is Sonic Branding (Part One) with Daniel Jackson of Sonicbrand. We talked about the power of sonic branding being in its ability to be distinct, ...
What Is IVR and Sensory Marketing Part Two with Simon Faure Field of Equal Strategy. We talked about customer service and tapping into a sensorial per...
What Is IVR and Sensory Marketing Part One with Simon Faure Field of Equal Strategy. We talked about making sure brands have an engagement perspective...
What Is Voice Gaming (Part Two) with Nick Sawka of Voice Spark Live. We talked about how to incorporate voice gaming into existing IP’s, how your cust...
What Is Voice Gaming (Part One) with Nick Sawka of Voice Spark Live. We talked about voice gaming and what it is, creating a comfortable environment f...
What Is Connected Voice Mobility (Part Two) with Adam Emfield of Cerence. We talked about new tech coming, privacy issues being addressed, multi modal...
What Is Connected Voice Mobility (Part One) with Adam Emfield of Cerence. We talked about holistic and seamless experiences, consistency, and the risk...
What Is Branded Podcasting (Part Two) with Jenn Dudley of Dante32. We talked about building a brand asset through podcasts, focusing on the brand stor...