Cord Blomquist talks to marketing professionals working in public policy to bring listeners strategies, tactics, and real-world experience they can put to work in their own careers.
In this episode I interview Richard Lorenc, Executive Vice President of the Foundation for Economic Education (FEE).In my conversation with Richard, w...
Five questions we ask each prospective client:Why now? What's motivating you to do this now and not six months from now?Why us? Why not someone cheape...
Basics, Optimizing, Titles, DescriptionsOn-Page means it’s entirely under your control, it’s not about off-page signals like links to your websiteSEO ...
What makes a good homepage design?We talk about the Nielsen/Norman Group's "4 Credibility Factors"https://www.nngroup.com/articles/trustworthy-design/...
How does primary content gets broken down into micro content? That micro content essentially serves as ads on social media platforms that point back t...
Search Engine Journalhttps://www.searchenginejournal.com/technical-seo/website-navigation/#closeUsers come first: Your website navigation should satis...
Why did we choose roadmapping as a new approach?How are we addressing the problems of our former approach?How does roadmapping help clients?Get the di...
This week Cord interviewed Brian Phillips, the Vice President for Communications at the Texas Public Policy Foundation. Cord & Brian discussed launchi...
This week Cord interviewed Daniel T. Richards, the Vice President & Director of Digital at The Federalist Society. Cord & Daniel discussed three FedSo...
This week Cord interviewed Todd Myers, Director of the Center for the Environment at Washington Policy Center. He is one of the nation's leading exper...