Business
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)Grab a copy of “The Money Map for Lawyers” (https://get.newlawbusinessmodel.com/ua-mini-money-map)You must be thinking to yourself, “I’m not one of the biggest players in town and therefore, I should only charge this much.” But do you really have to sell yourself short?We spend too much time in our practice that we fail to realize the positive impact that we are making in the community and the importance of what we do to our clients’ lives. However, in order to play on the same field as the big names in the law industry, you should understand that you are definitely worth more than just a signature on the paper.In this week’s podcast episode, Ali Katz joins us to discuss current issues in traditional estate planning, how to make sure you don’t devalue your services, and how to determine the kind of direction you want your practice to take in order to live the practice of your dreams.Level up your practice today by tuning in to this episode!!We’ll be talking about:The law industry in the first wave of the pandemic [01:06]What makes it easy for some lawyers to transition to virtual consultations [03:23]You have to understand your worth as a trusted advisor [05:49]The issue with traditional estate planning process [08:57]Lawyers need to find value in the service they’re providing [11:23]Commitment is necessary for transitioning outside your practice area [15:00]Helping people see estate planning for what it truly is [19:04]How to convey the price of your service to your clients [21:21]The biggest challenge in systemization [26:06]Avoid marketing for your competition [28:43]Before you can sell your services, you have to sell yourself [31:54]Determining your practices’ direction through the three practice models [33:38]To have a 7-figure law practice, you need to know how to manage your financials [38:31]You can have anything you want, just not everything you want at the same time [40:22]Success means to have enough time, energy, and attention [42:12]Deliberate on what you want [44:14]Get back to your why [47:03]The next step to making a difference in your client’s lives [47:44]About Our Guest:Ali Katz is the CEO of Eyes Wide Open Life. She is also the founder and CEO of New Law Business Model, a company that assists lawyers in identifying what the next step should be for their practice depending on where they want it to be using three different practice models. Being in the business for more than ten years, she has helped many practices build the practices of their dreams.If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. See acast.com/privacy for privacy and opt-out information.