Business
For Jacob Conway, the passion of living a whole foods plant-based lifestyle hits close to home. Having quit dairy in college and watched the diagnosis and recovery of his brother from cancer, he made the changes he believed were needed to live more healthily. Reflecting on his experience on campus however, he soon realised that the decision to choose plant-based diary wasn't easy for students: there were no alternative options readily available. Packing his bags he moved across the country and joined Kevin Eve as co-founder of New-York based startup Uproot; with a mission to make plant-based dairy more accessible, the pair are bringing sustainability to food service. We chat more with Jacob about their unique approach using dispensers and the reactions they have received so far from customers. We also discuss some of the challenges that have arisen in his entrepreneurial journey, Uproot’s recent launch of single serve cartons and how to differentiate in a market where large players currently dominate. Blog: Delivering Dairy Differently Website: Vegan Startup Click here to subscribe on Android or Apple iTunes Get in touch on socials @veganstartuppod or by email hello@veganstartuppod.com.