Business
Dr. Steve Laborda, chief executive officer of ValueBizBooster, joins our show to discuss the importance of commercial excellence in the specialty chemicals distribution industry. Laborda and host Barrett Thompson diagnose the biggest challenges facing these businesses, including increased complexity, changing relationships along the value chain, and the eCommerce revolution. Traditionally these distributors were seen as simple logistics providers, whose main role was to extend the reach of manufacturers to small and midsize customers. In the last 10-20 years, many have differentiated themselves with value-added services and tailored solutions that sometimes compete with their own suppliers. This complexity creates a challenge for sales teams that have to deal with inconsistent and misaligned market pricing. Learn how leading chemical distributors are using data science-driven tools to reach commercial excellence in this dynamic environment. Find the blog post mentioned in this episode here. www.zilliant.com