Business
In this session of Let’s Be Frank, Frank Farmer, President of American Metal Roofs and Metal Roofing Consultants, and 35 year industry veteran, will address the COVID-19 pandemic, its growing impact on the economy, and how home improvement companies can survive the disruption. It is never easy to survive a crisis, but is possible with proven tactics including:– Separate fact from fiction and become a better leader for your company and community.–Take appropriate measures to protect your team members and customers.– Proactively address the new objections created by this crisisin your marketing and communication. Frank will offer hisown scripting for calls, texts, and email, and review legal consent requirements.– Powerful closing tools that give homeowners the confidence and comfort to make a buying decision in the midst of uncertainty.