13 Tips To Make Podcast Cover Art In 2024 – The Complete Guide

The Ultimate Guide To Podcast Cover Art Pizazz

A Complete Guide To How to Make Podcast Cover Art in 2024

You’ve put in all that hard work. You’ve chosen your niche, crafted that killer title, nailed the script, and even recorded your podcast. But hey, hitting that publish button? It’s not as simple as it sounds, my friend. You’ve gotta get your episode title, description, and podcast cover art all dialed in. Now, I know that first stuff is a piece of cake, but that last bit – how to make podcast cover art? It can be a bit of a head-scratcher, right? No worries, though – we’ve got your back.

So, grab your trusty notebook, pour yourself a cuppa (because who can resist a good brew?), and find that pen because we’re about to break down:

  • How to make podcast cover art – a killer one at at
  • What you should be paying close attention to when you’re in the creative zone
  • The do’s and don’ts of crafting the perfect podcast cover design

Ready? Let’s dive into this together.

Keep in mind color psychology

Color psychology is a very underrated but crucial part of how to make podcast cover art. Each color signifies a key aspect. Different feelings are associated with different colors. For your design to be eye-catchy, you need to find that emotion you want your listeners to feel when they come across your mind-blowing podcast cover art. How does one even do that?

Take a look at your content and its purpose. Now ask yourself – what do you want your user to feel when they listen to your podcast. Do you want them to laugh out loud, or get a bunch of knowledge and feel awe. Once you’ve figured that out, the next step is a piece of cake. Refer to the chart below to figure out which color scheme will fit your podcast cover.

How to make podcast cover art using color psychology

Passion: Red is often associated with strong emotions like love and anger.
Energy: It symbolizes vitality and action.
Attention: Red is eye-catching and often used to draw focus.
2. Blue:
Calm: Blue is calming and soothing.
Trust: It's associated with reliability and trustworthiness.
Stability: Blue gives a sense of stability and security.
3. Green:
Nature: Green is strongly linked to the natural world.
Renewal: It represents growth, freshness, and renewal.
Harmony: Green often symbolizes balance and harmony.
4. Yellow:
Happiness: Yellow is associated with joy and happiness.
Optimism: It represents positivity and optimism.
Creativity: Yellow can stimulate creative thinking.
5. Orange:
Vitality: Orange is energetic and vibrant.
Warmth: It conveys a sense of warmth and enthusiasm.
Adventure: Orange is often associated with exploration and risk-taking.
6. Purple:
Royalty: Historically, purple was associated with royalty and wealth.
Spirituality: It's linked to spirituality and mysticism.
Creativity: Purple can also represent creativity and imagination.
7. Pink:
Love: Pink is often associated with love, affection, and romance.
Tenderness: It symbolizes tenderness and nurturing.
Femininity: Pink is traditionally seen as a feminine color.
8. Brown:
Nature: Brown represents the earth and natural elements.
Stability: It conveys a sense of reliability and groundedness.
Comfort: Brown can be comforting and cozy.
9. Black:
Elegance: Black is often associated with sophistication and elegance.
Mystery: It can symbolize the unknown or mystery.
Power: Black is linked to authority and power.
10. Gray:
Neutrality: Gray is a neutral color that can represent balance.
Sophistication: It's often used to convey a sense of sophistication.
Practicality: Gray can symbolize practicality and professionalism.

Don’t write the episode name in the podcast cover art

There’s cover design for your overall podcast. Adding the name of your podcast in it is a no-brainer since it’s a representation of the podcast. But, the individual episode should also have a cover art. Putting the name of the episode on the cover is a waste of space. 

Instead, using exciting and curiosity generating words. An easy trick to find such words is to take a phrase within the podcast that can shock people. Keep the phrase short because the episode cover art is small for listeners. Overcrowding can confuse them and we don’t want that.

Using reaction faces draws people in

Alternatively, you can forego phrases and just use your face in the cover art. Try imitating the emotion you want your audience to feel in your face, and use that reaction face in the cover art. If it’s horror or fear you want your listeners to feel, use a scared reaction face in the cover. Avoid stock images because they might not connect with your audience as much as your face. They’re also overused and thus end up being bland in the sea of cover arts on platforms.

Have consistent color scheme and fonts

Picture this: You’re going through someone’s podcast and you see one cover in a rich purple color and the next in neon green. Scrolling further down you’ve seen all shades of VIBGYOR that make no aesthetic sense. It will not only confuse you but might also make you not listen to the podcast. 

Having a consistent color scheme gives your podcast a cohesiveness and personality. The same goes for fonts too. Having a consistent font in all your cover art is pleasing to the eye and sets the tone for your podcast. You can also experiment with mixing two fonts but generally avoid using more than two fonts. Again a crucial part of how to make podcast cover art is to keep it aesthetically appealing and eye-catching. 

Podcast cover art size is important

How to make podcast cover art that even the distribution platforms like? Making your podcast cover eye-catching is one thing, but your effort will go down the drain if you ignore the podcast cover size of the cover art. Each platform has a different requirement but keeping it 1400×1400 to 3000×3000 pixels is a good size. These sizes ensure that your cover art appears crisp and charming across different platforms. 

Look to others for inspiration

Reading all the tips in the world is one thing but actually sitting down and designing is a completely different beast. Looking at a blank screen is nobody’s idea for fun, so instead steal like an artist. 

When deciphering how to make podcast cover art check out the podcast covers of your favorites or those that are doing well in your niche. You’ll get a starting point for your podcast cover. 

Do not straight up copy their covers. Find something that appeals to you and notice what draws you in. Was it the font? The color scheme? Or the images they used? Then incorporate that in your own podcast cover. 

Another underrated place you can check is YouTube thumbnails. Yes, we know that you’re making a podcast cover and a youtube thumbnail is completely different. But, you’re missing the point. YouTube thumbnails are some of the best places to learn what appeals to specific audiences. They’re a free masterclass on learning what draws people in and makes them curious. So, go check out some thumbnails and see the insights you’ll get from them.

Big font size

Another trick in the book to make your podcast cover art eye-catching is to use a big font. The podcast cover art appears really small across platforms and the listeners have a wide array of options. You may have written a killer copy for your podcast cover but if it’s not visible to your listeners, it will not give you any solid results. Thus, a crucial puzzle piece of how to make podcast cover art is to keep the font big.

Keep the iconography and content in sync

Apart from color, and font, iconography is super important. The icons you use in your art should match the content you’re producing, Funny podcasts will have a vastly different iconography than a business podcast. Thus, when you’re sifting through resources and compiling everything, keep this tip in mind on how to make podcast cover art.

Negative space is key

The art of creating good design is to strike a balance between the elements and empty space. Your cover art cannot be a jumble of things. You need to give some space between and around your elements for it to look classy and elegant. Blank space also helps the viewer to perceive your messaging better. So make negative space your best friend and do not feel the need to fill it unnecessarily when working out how to make podcast cover art.

Tools you can use to get started

We’ve given you some unique tips on how to make podcast cover art, but which tools do you even need to make one? Some tools you can use to get started with your podcast cover art are:

  • Canva: Canva offers a wide range of templates and design tools to create social media graphics, posters, flyers, and more. If you’re part of the Hubhopper Tribe (hello!), we have a Canva integration to help you directly import your podcast cover art when creating a podcast or uploading an episode.
  • Crello: Crello is similar to Canva and provides various templates and design elements for creating graphics.
  • Snappa: Snappa is a user-friendly graphic design tool with templates for social media, blog posts, and other digital content.
  • Piktochart: Piktochart specializes in infographics and offers templates for creating visually appealing data presentations.
  • Venngage: Venngage is another infographic maker that makes it easy to create and share infographics with a variety of templates.
  • Pixlr: Pixlr is a photo editing tool that also offers graphic design features, allowing you to edit and create images.
  • Stencil: Stencil is great for creating visual content for social media with its easy-to-use interface and templates.
  • BeFunky: BeFunky offers photo editing and graphic design features, making it versatile for various design needs.
  • Gravit Designer: Gravit Designer is a vector design tool with both online and desktop versions, suitable for more advanced graphic design projects.
  • Fotor: Fotor provides various design options, including photo editing, collage making, and graphic design.

Think about cartooning your photo

Another great tip of how to make podcast cover art and can catch people’s eye on these busy platforms is to use a cartoon version of your face. You don’t need to go overboard with it, but making it a cartoon retains your identity but also sets you apart from others who are simply using their faces. There are creators who do use cartoons as their cover art. But, not many people are doing it. Side note; a serious podcast should not use these tips because as we discussed the tone of your content should match your cover art.

Create intrigue but don’t click-bait

We discussed using reaction faces and catchy phrases to capture attention. But, you need to deliver on the promise you made. If the cover art is just click-baity, guess what? You’ll not get those precious listens and most importantly you’ll lose the trust of your avid listeners. So when you’re thinking about how to make podcast cover art, don’t be click-baity.

Some things to keep in mind

Now that you have the tips to create a pretty great podcast cover art, here are some do’s and dont’s that you can keep in mind:

  1. Avoid explicit imagery or words in your cover art. If they are key to your podcast, censor them.
  2. Compress your cover art so that it’s mobile-users friendly. You can use TinyPNG to compress your PNG without compromising the quality of your image.
  3. When you’ve made your cover art, preview it at a small size (30×30 pixels) to see what your listeners will view once they end up on your podcast.
  4. Avoid overused imagery. Many people use microphones or headphones despite not being in their niche. Just because you have a podcast doesn’t mean you have to use mics or headphones. Stick to imagery that makes sense for your niche.
  5. Use high-resolution images when making your podcast art. It would look crisp on your art cover and appeal to your audience.
  6. Avoid images or words that are intellectual property of other brands.

Make the best podcast cover art

You now know the secrets of how to make podcast cover art. Just follow these easy tips and tricks, and I am sure you will create some magic. Just an overview of everything:- 

Remember to keep the cover art similar to the content you produce.

Colors, fonts, and iconography play an important role and finding ones that are in sync with your podcast is the key to getting those ears to listen to you.

Going the unconventional route and setting yourself apart from the crowd by using reaction faces, less words, and cartooning the podcast cover can also get you some eyeballs.

We hope you liked the blog on how to make podcast cover art and it helped you get that brain of yours jogging. Get to work, we can’t wait to see what you create. If you create a cover art, share it on social media and tag us. We would love to see your creations. Until next time, bye.

Gauri Singh

Gauri Singh is the content marketing executive at Hubhopper. She likes sharing her knowledge about the vast world of podcasting and helping growing podcasters in their creative journey.

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